Anorexia Nervosa Essays - Eating Disorders, Psychiatric Diagnosis

Anorexia Nervosa Essays - Eating Disorders, Psychiatric Diagnosis Anorexia Nervosa Many people suffer from the condition known as anorexia nervosa. Often the victims go through a number of symptoms that can lead to a serious amount of problems concerning a persons weight, happiness, and personality. People should keep a close eye out for anyone who shows signs of certain symptoms that become present later on in the future. What is Anorexia Nervosa? In medicine, Anorexia Nervosa is a condition characterized by an intense fear of gaining weight or becoming obese, along with a distorted body image, which leads to excessive weight loss from restricting food intake and exercising excessively. It is essentially self-starvation leading to a loss of body weight 15% below normal, accompanied with hyperactivity, hypothermia, and amenorrhea. Between 5 and 18 percent of known anorexia nervosa victims die of starvation, and the condition may also lead to abnormalities in the menstrual cycle and increased susceptibility to infection. (Bruch, 53) Anorexia is an illness of several causes. The weight loss that triggers the illness is often the result of either a normal diet (the sort that is typical of many normal adolescent girls) or unhappiness or illness. The personalities of those with the illness tend to be conformist, compliant, and hard working. These traits are usually accentuated by the disorder. The families of anorexics are mainly high achieving with high expectations of their children. They often seem to discourage individual growth and encourage conformity. There is frequently a failure to express emotional issues. There are often a lot of pressures such as exams when the illness starts and stresses arising from difficulties in relationships with friends are also common. (Claude-Pierre, 102) How does it develop? Perfectionist parents drive their children to be the best and the brightest. These parents fixate on order, prestige, power and/or perfect appearances. Depriving parents withhold attention and encouragement from their children. They love conditionally, giving affection when a child pleases them and withdrawing it when displeased. What are some signs? Anorexia may not be noticed in the early stages because it often starts as an innocent diet. In the later and more dangerous stages, family members may not notice the disease because the anorexic usually wears layered and baggy clothes (Costin, 138). However, there are many warning signs that a person is developing anorexia. An obsession with diet and exercise are two early signs that a person is becoming anorexic. This can include difficulty eating in public places or in front of others, secrecy about eating patterns and food intake, and excessive exercise despite visible weight loss. A pre- occupation with weight and body image develops, and the anorexic will frequently check their weight on a scale or examine their body in a mirror. Other warning signs include disturbed sleep, hyperactivity, irritability, social withdrawal, depression, sensitivity to cold temperature, and fainting spells. (Claude-Pierre, 202) What problems arise from it? The human body copes with periods of semi-starvation and weight loss fairly well. However, rapid weight loss, the use of vomiting or laxatives to promote weight loss, and the loss of more than 35% of normal body weight are all associated with danger. Prolonged weight loss during adolescence may eventually lead to permanent failure of normal growth and an increased risk of osteoporosis in later life. In extreme cases anorexia can lead to cardiac arrest and death, and it is estimated that up to 10% of known anorexics die from complications due to the illness. (Bruch, 147) Other physical problems associated with anorexia are dehydration, stomach pain, constipation, dry skin, decreased heart and metabolic rates, lowered body temperature, dizziness, fatigue, sleeping problems, headaches, cold hands and feet, and abnormalities of the menstruation cycle. (Costin, 167) What kinds of treatment are there? No generally recognized treatment or therapy for anorexia nervosa exists. Regaining normal weight with a normal eating pattern is the first step of treatment and when the illness is severe this may require admission to hospital. Psychotherapy, regular medical monitoring, and nutritional guidance should be part of any treatment program for anorexia. The goals are to restore weight to correct the effects of malnutrition, to control abnormal eating behavior and to prevent recurrence by addressing the associated psychological and family issues. Close cooperation among all medical, nutritional and psychological health professionals involved is important.

How the Olympic Torch Works

How the Olympic Torch Works Quite a lot of development and technology goes into the flame for the Olympic Torch. Heres a look at how the Olympic Torch works and the fuel used to produce the flame. Origin of the Olympic Torch The Olympic Torch represents Prometheus theft of fire from Zeus. In the original Greek Olympic Games, a fire -  the Olympic Flame - was kept burning during the duration of the games. The tradition of the Olympic Flame made its way into the international games in the 1928 summer Olympic Games in Amsterdam. There was no torch relay in the original games, taking the flame from its source to wherever the games were being held. The Olympic Torch is a relatively new invention, introduced by Carl Diem at the 1936 Summer Olympics in Berlin. Design of the Olympic Torch While the original Olympic Torch was simply an Olympic Flame that was kept burning throughout the original Greek Olympic Games, the modern torch is a sophisticated device that is used in a relay. The design of the torch changes and is customized for every set of Olympic Games. Recent torches use a double burner, with an outer bright flame and a small inner blue flame. The inner flame is protected such that if the torch is blown out by wind or rain, the small flame acts as a sort of pilot light, re-igniting the torch. A typical torch carries fuel sufficient to burn for about 15 minutes. Recent  games have utilized a  burning mixture of butane and polypropylene or propane. Fun Olympic Torch Facts Some early torches were fueled by olive oil.The runners in the 1956 torch relay carried a flaming block of hexamine and naphthalene, but a more dazzling display was desired for the entry into the Melbourne Olympic Stadium. The runner, Ron Clarke, carried a torch burning a mixture of magnesium and aluminum flakes (think thermite reaction or a giant sparkler). The torch dripped clumps of flaming metal onto the track and burned its carrier.The 2000 Olympic Games featured an underwater flare for a torch so that a diver could bear the flame across the Great Barrier Reef to the Sydney Games in Australia.Multiple torches are made for each set of Olympic Games. There were 22 torches for the 1952 games in Helsinki, 6,200 for the 1980 games in Moscow and 8,000 for the 2012 London Games. What Happens When the Torch Goes Out? Modern Olympic Torches are less likely to go out than their predecessors. The type of torch used for the 2012 Summer Olympic Games has been tested and found to function at temperatures from -5 °C to 40 °C, in rain and snow, at 95% humidity, and with wind gusts of up to 50 mph. The torch will remain lit when dropped from a height of at least three meters (the test height). Even so, the flame can go out! When this happens, the inner flame acts as a pilot light to reignite the fuel of the flame. Unless the torch is very wet, the flame should reignite easily.

The 80s Essay Example | Topics and Well Written Essays - 2500 words

The 80s - Essay Example It was a time of revolution against the normal. This was shown through the cultural response of the classy style, and this fashion has achieved to bring up the social feeling that extended to include all manners of consumables and socializations. This style was shown throughout many of the trends of the 1980s. According to Niven, â€Å"jewelry wasn’t just an accessory in the eighties. It was a focal point† (27). Punk fashion which was combination of the hippie movement of the past decades and the current materialist trend also emerged. When it came to hairstyles, people preferred big, curly, dreadlocked and heavy. The fashion included a pair of torn jeans, tights trousers, leather clothes, leg warmers, leggings and athletic shoes. The celebrities wore leather, laced clothes and fishnet stockings and gloves. When it came to a business look, there was the power suit. Knight describes power suit as a â€Å"term popularized in the 1980s that was associated with the attire worn by business men and women to project confidence and authority† (viii-ix).The women during this period wore heavy and bright makeup. They often used light colored lipstick, dark and thick eyelashes and pink and blue blusher. The 1980s clothing was considered unisex. The women wore sweaters that included turtlenecks and V-necks. The most preferred school shoes were knee-high boots and kitten heels, sneakers and jelly shoes. The women had become more colorful as they wore wool coats, long flared skirts and miniskirts. Punk fashion emerged in the1980s. It was popular among people aged 18–22. This fashion was expressed by multi-colored mohawks, â€Å"black clothing, leather jackets, and ripped jeans† (Feinstein 13). Jean jackets were fashionable when fixed with a safety pin, buttons, patches, or cultural trophies. People of the punk style would use bits of fabric and attach them with safety pins. This style soon became a fashionable way of fixing

Discussion on Business Organization Essay Example | Topics and Well Written Essays - 1000 words

Discussion on Business Organization - Essay Example This market leadership may relate to pricing innovation, product innovation, new forms of promotion, development of new market segments, or initiating a new trend in the market. Quite often such market leaders may not be large organizations, but more innovative smaller organizations, like Dyson in vacuum cleaners; or organizations with better expertise, like specialized accounting firms or those with more talent and competencies, like Stella McCartney in fashion designing. Simon, 2009, p.29, terms such smaller organizations as â€Å"hidden champions†. These â€Å"hidden champions†, reframe the definition of market leadership to â€Å"market leadership not only in terms of market share, but see it as an extended claim to overall leadership in their markets† (Simon, 2009, p.29). Table – 1 below gives the advantages and disadvantages of market leadership. ... Compounding the contribution of these factors to problems in identifying market leadership is the issue that some organizations, do not concentrate on achieving leadership by merely market share. They may to look to acquiring leadership in other aspects, like asset leadership, which gives them a boost towards taking over market leadership. Asset concentration may be in terms of competencies of the employees, or superior equipment or strength in distribution channels. Identifying market leadership thus becomes a more difficult endeavour (Pickton & Masterson, 2010, p.40). Following in the path laid out by a market leader are the organizations that may be called market followers. Market followers identify and keep a track of the successful ideas and strategies employed by market leaders. This does not imply that they follow a me-too product design and promotion strategy. Rather, the strategy employed is to allow the market leader to employ resources in testing their innovative ideas and strategies, and then cash in by employing the successful innovative ideas and strategies themselves. This can be seen from the example of the competitors of McDonald’s in the 1990’s waiting for McDonald to identify locations for its outlets, using its resources, before moving into the location as a competitor. It is these market followers that need to identify the market leaders, so as to copy their successful innovative ideas and strategies (Pickton & Masterson, 2010, p.39). 2. The EC Unfair Commercial Practices Directive and the German Act against Unfair competition define unfair competition as â€Å"unfair commercial practices that are likely to distort the economic behaviour of consumers† (De

Drawing on the concept of fashion as a form of communication, Essay

Drawing on the concept of fashion as a form of communication, critically analyze the role that fashion and clothes have in shaping people's identities - Essay Example This is the reason why fashion is spread out so as to make people understand where they are coming from and how they shall be seen within the related scheme of things. This is the exact manner under which their relevant selves will be highlighted and their personal beliefs shall be bolstered. This paper will discuss how the concept of fashion has evolved over a period of time and how it closely linked with culture and the identity basis. How people’s ideologies have been shaped up with respect to fashion is also something that this paper shall delve upon. Before fashion can be studied in-depth, it is required that the role of society under which it exists is taken note of. This is because this very society adopts and adapts it so that the people can have it within their lives to give out a statement. Why society can pose as a serious problem for the fashion domains from making its mark is a significant aspect that should be taken note of. This is because fashion pinpoints the basis of societal representation from vastly different ideologies. These concepts can change with the advent of time and be based on the beliefs of a select few, which is another point of much consideration. It must be remembered here that the society has the final say in making up the realms of fashion and how it is culturally adopted across the board. The leaders within any society of the world would have their own opinions when it comes to fashion and its inter-related pointers (Kim 2013). This discusses the tangent of cultural adaptations which can be had wi thin the relevant thick of things, and which always remain necessary to comprehend. Hence fashion needs to be given a chance on a proactive basis for it to make its mark on a local as well as a global level. This is when it is truly and wholly manifested. The role of fashion and clothes in shaping the peoples identities has been immense and this has been the case

Frito Lay Company: Cracker Jack Case Analysis

Frito Lay Company: Cracker Jack Case Analysis Frito-Lay is worldwide leader in snack manufacturing and marketing. It represented 54 percent of retail sales of snack chips in United States, making it leader in that category. Frito-Lay is division of PepsiCo. Inc and in 1996 represented 31 percent of PepsiCos net sales and 60 percent of PepsiCos operating profit (Kerin Peterson, 2010). Some of popular brands of Frio-Lay are Lays and Ruffles, Doritos, Tostitos, Potato chips, Cheetos, Sun Chips and Funyuns onion-flavored snacks. During 1990s majority of Frito-Lays growth was attributed to its low-fat and no-fat snacks such as Baked Lays potato crisps, Baked Tostitos tortilla chips, and Rold Gold pretzels. Frito-Lay has extensive manufacturing infrastructure with 45 manufacturing plants in 26 states, including worlds largest snack food plan in Frankfort, Indiana. It has extensive warehouses and distribution facilities as well with more than 1,800 in number and 17,500 salespeople who make 750,000 sales and delivery calls on approx 35 0,000 retail store customers each week (Kerin Peterson, 2010). It also is one of leading national advertisers in the United States. Borden Foods Cracker Jack is one of leading brand in Ready-To-Eat (RTE) caramel popcorn category. Because of Bordens strategic decision to focus its resources on pasta business and grain-meals, which needs significant resource investment, it has decided to divest Cracker Jack and related assets. Frito-Lays New Ventures Division, which seeks and creates new business platform and products to grow business (Kerin Peterson, 2010), evaluating purchase of Cracker Jack brand to grow Frito-Lays business. Problem Identification Ready to Eat (RTE) caramel popcorn product category has several different types of competitors; national brand firms, seasonal/specialty firms, regional firms and private label firms. Cracker Jack is national brand and its biggest competing brand is Crunch n Munch from International Foods Home Inc. In 1996 dollar sales market share of Cracker Jack was 26% whereas Crunch n Munch enjoyed 32% of market share (Kerin Peterson, 2010). Generally RTE caramel popcorn is viewed as undermarketed category, especially Cracker Jack spent far less in media advertising compared to Crunch n Munch. Because of reasons mentioned above and several other reasons Cracker Jack is seen by consumer as a brand which has lost momentum. Frito-Lay has decided to purchase Cracker Jack brand and regaining this momentum is key factor. Identifying the Root Problem Components Cracker Jack brand has universal awareness, however its seen as traditional and old fashioned, and less contemporary than Crunch n Munch. Although there are several Cracker Jack products such as Cracker Jack Fat Free, Butter Toffee, and Nutty Deluxe, consumer awareness of these is below 50 percent. Although consumers are aware of Cracker Jack brand largely because of its heritage, only 7.1 percent of U.S. household consumes it primarily because a) they dont think about it as they dont see advertisements b) unavailable where they shop and c) they see it as too expensive and say boxes are not large enough. Components of root problem which Frito-Lay needs to tackle are premium price of Cracker Jack, extend Cracker jack trademark and revitalize Cracker Jacks base business. To do this it needs to expand distribution of Cracker Jack, develop new packaging and flavors (and at same time reduce SKUs which are not popular. It has 32 SKUs), impactful product positioning, increase consumer advertisement and establish price leadership. SWOT Analysis Strengths: Frito-Lay has strong strong-door-delivery sales force. Executives are very proactive and detailed in projects they undertake, project Bingo is good example of it. Frito-Lays extensive sales and distribution infrastructure and manufacturing facilities. Leading national advertiser in dollars spent and creative execution. Frito-Lays brand name reputation and its strong presence in consumer food business. Opportunities: Addition of new product category allows Frito-Lay to reach out to new customers for its existing brands. Cracker Jack brand equity gives opportunity to Frito-Lay to start selling its existing brand in new markets. Extended product line and market share provides Frito-Lay with more negotiation power with retailers. Extend Frito-Lay brand presence in vending machines. Weaknesses: Cracker Jack brand is considered traditional and old fashioned. Cracker Jack is premium priced brand and its price has risen by 5 to 6 percent per year since 1993. Frito-Lays inexperience in RTE caramel popcorn product category. Negative direct product contribution for year 1994,1995,1996 gives negative impression of product Threats: Strong competition from International Home Foods, Inc. (Crunch n Munch brand) Competitors could outbid Frito-Lay to acquire Cracker Jack. Increase in health consciousness among consumers could impact Cracker Jack sales, unless consumer perception changes to consider it as low-fat RTE. Retailers might not be willing to give shelf space, considering popularity and sales of Crunch n Munch. Evaluation of Alternatives Frito-Lay has three options to expand its growth. First, expand its existing snack business by exploring new eating occasions for its existing or new products. Second, enter new product category by capitalizing on its existing strength. Third, called Opportunistic acquisitions, where Frito-Lay would acquire related food company specific brands or entire business. Frito-Lay has already penetrated market with its strong brand name, sales and distribution infrastructure and advertisement therefore first option would be stretch and require lot of creative ideas and dollars. Entering new product category is risky due to inexperience in those categories and strong well established competition therefore second option has high risks. Acquisition of new brand or company would bring its own challenges such as corporate cultural challenge but will also give head start in entering new product category. Recommendation Considering various options, Frito-Lay should go with third option; acquire brand or entire new business, especially when Borden intends to divest the Cracker Jack Brand, which has very high brand awareness. Frito-Lay should integrate sales and distribution of Cracker Jack with Frito-Lay brands and place Cracker Jack on Salty Snack Aisle. Doing so would send signal to consumers that Cracker Jack is now part of well known brand which is progressive and will be easily accessible to consumers. For first year it should primarily focus on 8-oz Bag-in-Box product so that consumers can relate Cracker Jack with good tasting product which is relatively cheaper. Consumer Advertisement should be done aggressively so that consumers see it and remember to purchase it. For this, Frito-Lay should spend $22 million in Advertising and Promotion for 8-oz Bag-in-Box. This effort is expected to bring $83.4 million in sales. It should spend $15 million in advertisement and promotion of 7-oz Flex Bag, whi ch is expected to bring $77.1 million of sales. Using this combination of promotional activities, consumers will remember Cracker Jack brand and when they go to purchase it they would have accessibility to 8-oz and 7-oz Cracker Jack bags in same location along with Frito-Lay brands. To make sure resources are focused on re-establishing Cracker Jack prestige to contemporary consumer base, it should cut down SKUs from 32 to 12. This would enable sales distribution department of Frito-Lay to use existing infrastructure to distribute Cracker Jack to almost all market segments. Frito-Lay should not purchase manufacturing facility of Cracker Jack brand, rather utilize its own manufacturing facility and extend it to package Cracker Jack brand. This would ensure consistency of machinery, maintain good business relationship with current machine supplier and enable utilization of existing trained workforce. In second and third year, additional Cracker Jack flavors should be introduced in market and aggressive consumer advertisement should be done in range of $32 million. Executing these strategies would help growth of Frito-Lay by entering in new consumer product category.

Recycling: Very Important for the Earth Essay -- Recycling, 2015

â€Å"I think the environment should be put in the category of our national security. Defense of our resources is just as important as defense abroad. Otherwise what is there to defend?† --Robert Redford, Yosemite National Park dedication, 1985 Recycling has been around for a very long time; thousands of years to be exact. Some recycling methods then were recycling animal skins and scrap metal. Animal skins were re-used by the Indians for clothes, shoes and shelter and metal was melted down to make swords and other weapons. However, now, century’s later metal is still melted down to make things such as airplanes, cars, appliances, war weapons and much, much, more. And animal skin is still used today, to make shoes, boots and certain clothing items; such leather coats. Recycling became noticed as a trend by the public in the 1970’s. The industries have known about recycling for years. The public grabbed the concept that turning old items into new ones was just as much their duty as well as industries when the environment began to go unhealthy and when recycling centers opened. Now, curbside recycling programs and recycling centers are common. In 2009, approximately 9,000 curbside recycling programs and 3, 000 composting communities existed in the United States (EPA 2010). You can now recycle at home and in airports, schools, and the workplace. What is recycling? , What does waste consist of? , and what are the benefits of recycling? Recycling basics and steps What is recycling? Recycling can be defined as making a new product from used materials or â€Å"to adapt to a new use† and â€Å"to make ready for reuse† seem to fit best (Merriam-Webster, 2011). Don’t confused reusing with recycling. Reusing is far different from recyc... ... incineration and landfills, prevents pollution caused by the manufacturing of products from virgin materials; saves energy; decreases emissions of greenhouse gases that contribute to global climate change; conserves natural resources such as timber, water, and minerals; and helps sustain the environment for future generations (EPA 2011a and Palliser 2011). In conclusion revisiting recycling has been a great experience. Recycling is very important for the earth and clean air. We need to continue to do our part in protect the environment and making sure that landfills decrease instead of increasing and that are properly maintained. Recycling is very important for earth. Many companies are on broad with recycling doing their part to help decrease waste. Works Cited Palliser, Janna. (2011). Revisiting recycling. Science Scope. November 2011, pp. 14-17.

Nature vs. Nurture Essay

Over recent years the nature vs. nurture debate has been extensively discussed and researched. Should human characteristics such as intelligence, personality, behavior and ability be attributed to our genetics or our environment? One problem with this is how to pin a trait down to either an inherited or learned characteristic, or perhaps itÂ’s both. Are we to blame for our behavior or is inevitable due to our genetics? This question and others seems to be part of the controversy over the subject. Also, these questions play a factor in how to change and adapt behavior. Different techniques would be more effective depending on the cause of a particular behavior or characteristic. When analyzing the causes of behavior problems in children the question of nature vs. nurture is a legitimate question. One recent study conducted by the University of Virginia and several others including one in Australia studied 1,045 twins and their 2,051 children. Some of the parents were identical twins with others being fraternal. This affected the amount of genes that were shared among the siblings. Participants were twins from a volunteer twin registry and information was gathered through a series of phone interviews beginning in 1993 and ending in 2003. The study discovered that spousal fighting wasnÂ’t to blame for behavioral problems in their children. Rather, it was the genes that influenced how often they argued with spouses. These genes when passed to their children caused more conduct problems. The conclusion of the study was that in family therapy, more focus on the child rather than the parents would be more effective (Society for Research in Child Development, 2007). This conclusion supports the theory that it is nature or our genetics that influence this particular behavior. On the other end of the spectrum another study involved observing children in different childcare settings. Researchers from the National Institute of Child Health and Human Development studied the children beginning in 1991 from the age of one month until they were school age. These 1,364 participants were selected at birth and were studied through phone and personal interviews at three month intervals. The childrenÂ’s cognitive and social functioning was measured at certain intervals and followed up to the  children on sixth grade. It was concluded that center based care yielded more aggression and disobedience than other types of childcare, with the quality of childcare was also found to be a factor (Society for Research in Child Development, 2007). This conclusion supports the theory that it is nurture or our environment that influences this particular behavior and the type of care children receive is an important factor in a childÂ’s development. Both of these studies posed the question of whether the cause of a particular problem, this one being behavioral issues, is genetic or ones environment. Both of these studies looked exclusively at one cause or the other with little being discussed about the other possibilities. The differences in the studies was the length of time given to each study with the genetic study being short term and the childcare study involving observations over a period of time. Another difference is the twin study looked at parents of a specific group, that being twins. The child care study looked at the children of many different types of parents. While both of these studies have their merits, neither study was able to conclusively determine the cause of behavioral problems observed as being attributed solely to genetics or the environment. The question of which one plays a greater role will likely continue to be asked. Hopefully this leads to more research and answers that will further our understanding of human behavior. References Society for Research in Child Development (2007, March 26). Center-based Care Yields More Behavior Problems; In Other Types Of Care, Problems Short-lived. ScienceDaily. Retrieved March 31, 2009, from http://www.sciencedaily.com ¬ /releases/2007/03/070326095340.htm. Society for Research in Child Development (2007, February 7). Parents’ Genes, Not Parents’ Arguing, May Cause Children’s Conduct Problems. ScienceDaily. Retrieved March 31, 2009, from http://www.sciencedaily.com ¬ /releases/2007/02/070207090943.htm.

How to Create a ServiceScape Profile That Gets Results

How to Create a ServiceScape Profile That Gets Results When you enlist your services as an online freelancer in todays digital age, you have to go above and beyond to outshine the competition. With more than 35% of Americans participating in the gig economy to some degree, its safe to say that youre competing against some top-tier talent out there.Thats why it is important to optimally present yourself and your skill set so that clients can be convinced of your worth. We are going to focus on your profile, which is the starting point for every interaction on ServiceScape, and delve into how to clearly communicate what clients want to hear.Your ServiceScape profile contains the following information (in no particular order):DescriptionHeadshot PhotographPortfolioVideo IntroductionCredentialsUsernameRatings and ReviewsPricesThe more effort you put into each and every one of these profile elements, the more successful you will be at attracting clients.A shopping experience always begins with presentation. Think of it this way: when clients come to ServiceScape, their initial interaction is similar to going to a bookstore and browsing book covers that catch their eye. As design expert Sabrina Smelko puts it:They say not to judge a book by its cover, but who are we kidding? Its undeniable that the cover of a book affects your decision to either read on or put it back on the shelf. In todays visual culture, this can be even more true for anyone who runs any kind of business, whether online or brick-and-mortar.With so many visuals coming at us from our computers, phones and various feeds - let alone the world outside our doors - it seems were almost expected to have a cool logo and visually-rich branded content in order to even be noticed. And regardless of whether you want to succumb to this fact or not, as exhausting as it can be, its hard to deny that a first impression can have a huge impact and influence on your business; which, much like a book cover, can determine the number of customers who open the door.Sabrina Smelko, Tips Tricks for Creating a Customer-Catching Storefront DisplayEssentially, your profile is your book cover and is the first step for convincing clients to learn more about you and what you have to offer. We are going to break down each element of your profile, why it is important, and how to curate it to your personal advantage.Lets get started.DescriptionYour description is the brief paragraph that communicates who you are, what you can offer, and what clients can expect from working with you. Equipped with a character limit, its up to you to fit as much information as possible into a concise, witty, and informative blurb. If you are not a writer/editor, its worth considering editing services to ensure your description reflects proper grammar, syntax, and spelling.We recommend, at the very least, that you include the following:Three areas of your expertiseWhat you can promise clients every single timeYour own personal catchy tagline. Something like Lets get to work.After writing your description, you should reread it from the perspective of a client. Is the description written with enthusiasm and energy? Does it connect with you and what you need as an imaginary client? In other words, would you hire yourself? If the answer is no, keep working on it until you are satisfied with the results.Tip #1: Check out other professionals descriptions. See whats working for them. Although you cannot plagiarize, theres no harm in getting a little inspiration from the other people in your field.Headshot PhotographNext, although your description will communicate exactly what it is you can offer clients, your headshot photograph will be the first piece of media they glance over when they discover your profile. Humans are visually oriented, which means headshots can make or break your profile.Here are our tips for what you should consider when picking a headshot:Every headshot must be high resolution; grainy quality automatically tells a buyer that you are unprofes sional.Smile and look pleasant; relatability is important and no one wants to work with a grouch.Here is an example of a good headshot photograph. The photo is high resolution and the individual is friendly and engaging.Although headshots may vary depending on your area of expertise, its worth it to see a professional photographer and to get a real headshot taken. Blurry photos taken by phones and laptops will be noted, communicating to clients that you are not serious about how you present yourself or your freelance business.Be sure to check out the competition. What seems to be the best headshot move for the most successful professionals? This is a good indication of where you should go with the headshot.Tip #2: A little analytics testing is an easy way to find a photo that works best for you. Compare your inquiry results over a 3-month period, with a different photo each month. Which photo performed the best?PortfolioNow that you have a brilliant headshot and descriptive blurb in place, its time to focus on what demonstrates your skills and expertise. Compiling a portfolio that accurately reflects what you can offer clients will take time. Be sure you have approval from past clients to include their works in your public portfolio – its not always proper to go ahead and plaster business names from past projects.Remember: people dont have a lot of time today. They are going to sift through your profile quickly before they decide to choose you. That means that quality over quantity is what you want to focus on here. If you provide three different types of writing services, highlight just one piece from each area of expertise. Obviously, spend time reading over the piece extensively to ensure that there are no typos before you use it in your profile.Lastly, as time goes on, one, two, or three years can fly by while youre freelancing online. Update your profile to reflect your most recent work. If you keep showcasing work from a few years ago, clients wil l start to wonder if you are hiding something. Never get complacent!Tip #3: Remember, humans are visual creatures. Try and make your portfolio fun to look at, with eye-popping color and contrasting fonts. You dont want to make freelancer shopping feel like a mundane chore for clients.Here is an example of a great portfolio. You should make your portfolio stand out by uploading sample files that are captivating and attention-grabbing.Video IntroductionThis is a great place to let your personality shine through. In many cases, buyers might skip over the portfolio and description and go straight to the video. Why? Because they are on the go, hoping that you will speak to them so they dont have to read about you. Its just the way of the digital world today.Video introductions dont have to be Hollywood masterpieces. They can be you at a desk, providing a background on your services in just 30 seconds. Whatever you send over, well do our best to improve it on our end before we add it to y our profile. Well edit your video and add music so that it is entertaining and informative. However, bonus points for those who can edit their own videos to create a more professional setting.At the very least, in your video introduction, try to include:A simple introduction: Hello, and thank you for looking at my profileWhat you can do for clients on ServiceScapeHow long youve been freelancing (only if you are not a new freelancer)A couple of interesting facts/tidbits that make you seem charismatic, funny, or interestingIts definitely worth investing in video production services to get this video introduction just right. An impressive video can boost your profile popularity tremendously.Hiring a video production service is a smart idea. High-quality video content will allow you to build trust by providing a face and a voice to your freelance venture within a professional setting.CredentialsIf a video introduction represents one side of the selling yourself spectrum in which charism a count for a lot, credentials definitely represent the other side. This is where clients will learn about what you have specifically done and how that specifically applies to what they need.A ServiceScape credential contains just the name of a position/degree and the institution where you held that position/received that degree. Nothing more and nothing less. This allows a client to quickly glance though your experience and expertise without any sales pitch and to get to the core of what you do best.You should select your credentials carefully, making sure that each one makes a case for why you are an expert in your field. The listed order of your credentials is also important. If you have a Ph.D., dont have your B.A. degree as your first credential.UsernameYour username is the brand name for your freelance business. This is going to be the largest piece of text within your profile, so making it stand out is a priority. The catchier and more creative your username is, the more like ly it is that you will capture the interest of potential clients. As Arun Bhati, CEO of Orahi, stated in Entrepreneur.com:Good names, like good logos, evoke a strong passion for your brand, while bad names elicit distaste or worse still, indifference. A great brand name can be a solid competitive advantage for your company, especially when feature sets between two or more brands are roughly the same. A brands value is what it offers its customers and what it promises to do for them in the long run and must convey its uniqueness in a way that the customer is drawn to use it just by the mention of its name.Arun Bhati, Why Brand Name is Important for Start-Ups?Some professionals use their first names as their usernames. Though it does make your profile more personable, a username can also convey your professional capabilities. When deciding on your username, take a look at your competition first and see how they approach this issue.Tip #4: Coming up with a witty username can be difficu lt. Even if you find a username that you like, the idea could already have been taken by another ServiceScape professional. The best thing to do if you are out of ideas is to try a business name generator. There are many generators out there that you can try. After using a few of them, you should be able to find a username that is a unique and memorable representation of your services.Ratings and ReviewsThis is where your client interaction skills will shine through, whether you want them to or not. Thats why its so important to practice proper customer service with every single client, no matter how you feel about them. At the end of the day, they get to review you publicly, and that goes on your profile. Other clients will be able to read it. Go above and beyond, especially during your first few projects, to impress your clients. A stellar review can easily grab you another five projects.Review volume will give veteran freelancers an advantage. However, if you are new to ServiceSc ape dont worry. Building a client base takes time. With enough commitment and dedication, you can rack up the same number of reviews as those ahead of you today.PricesLastly, your profile is where clients can mull over your prices. If you dont know how to price a service, we recommend the following suggestion:Find five sellers in your field who seem to be dominating. Add up their rates and divide by five. Use that number as your initial rate for starting out.As time goes on, you can always increase your prices. You never want to come in so high that no one wants to buy from you, though. But, do be careful of coming in too low and giving off the impression that your work is sub-par or that you are desperate for clients.What you get out of your ServiceScape profile is entirely up to youNo, you dont have to cross your fingers and pray that a client comes your way. You can actually lure them to your services if you follow our tips for curating a professional profile. Spend some time, re search the competition, and remember to never get too complacent! Its normal to fine-tune things every few months.Need more help? Here are some great resources which I would recommend:Alex Fasulo – Learn How to Make Money from HomeDiana Marinova – Freelance Coach Marking ConsultantFreelancer Profile: 5 Steps To Making A Killer Impact

Naturalist Intelligence Examples

Naturalist Intelligence Examples Naturalist intelligence is one of researcher Howard Gardners nine multiple intelligences. This particular intelligence that involves how sensitive an individual is to nature and the world. People who excel in this intelligence typically are interested in growing plants, taking care of animals or studying animals or plants. Zookeepers, biologists, gardeners, and veterinarians are among those that Gardner sees as having high naturalist intelligence. Background Twenty-three years after his seminal work on multiple intelligences, Gardner added the naturalist intelligence to his original seven intelligences in  his 2006 book,  Multiple  Intelligences: New Horizons in Theory and Practice. He previously laid out his original theory with seven identified intelligences in his 1983 work, Frames of Mind: The Theory of Multiple Intelligences. In both books, Gardner argued that there are better or at least alternative ways to measure intelligence than standard  IQ tests  for students in both regular and special education. Gardner says that all people are born with one or more intelligences, such as logical-mathematical, spatial, bodily-kinesthetic  and even musical intelligence. The best way to test, and develop, these intelligences is by practicing skills in these areas, says Gardner, and not through paper-and-pencil/online tests. Famous People With High Naturalist Intelligence In Multiple  Intelligences, Gardner gives examples of famous scholars with high naturalist intelligence, such as:   Charles Darwin: Historys  most  famous evolutionary scientist, Darwin proposed the theory of evolution through  natural selection.  Darwins famous journey on the  HMS Beagle  allowed him to study and collect natural specimens from across the globe. He published his finding in the classic book explaining evolution, The Origin of the Species.  Alexander von Humboldt: This 19th Century naturalist and explorer  was the first person to suggest that humans were having an impact on the natural world and causing climate change. His declaration was made over 200 years ago based on observations he recorded during his travels through South America.E.O. Wilson: The worlds greatest naturalist, and the father of sociobiology, wrote a 1990 book, Ants one of two books for which he won the Pulitzer Prize that explained how these insects create social structures, organizations, and hierarchies traits that were once thought only humans possessed.John James Audobon:  This naturalist created a collection of paintings, Birds of America,  published in four volumes from 1827 to 1838. Audobon is considered the father of the conservationist movement and inspired millions to take to the woods, lakes, and mountains in search of rare bird sightings. Using the Naturalist Intelligence in ELA Class Perhaps the best example to use in a classroom of a naturalist intelligence is one offered by the poet, William Wordsworth. Wordsworth summed up his own naturalist intelligence best in his poem, The Tables Turned when he encouraged the reader to get up from his studies and go out of doors. After reading the poem, teachers could simply end the lesson, and take Wordsworths advice and march the class out-of-doors! (with administrations permission, of course). Two stanzas highlight Wordsworths enthusiasm for Nature as a teacher for all: STANZA I:Up! up! my Friend, and quit your books;  Or surely youll grow double:Up! up! my Friend, and clear your looks;  Why all this toil and trouble?  STANZA III:Come forth into the light of things,  Let Nature be your teacher.   Characteristics of Naturalist Intelligence Some of the characteristics of those students with naturalist intelligence include their: Physically/emotionally adverse to pollutionIntense interest in learning about natureDramatic enthusiasm when in contact with naturePowers of observation in nature  Awareness of changes in weather Gardner notes that such persons with a high degree of naturalist intelligence are keenly aware of how to distinguish the diverse plants, animals, mountains, or cloud configurations in their ecological niche. Enhancing a Students Naturalist Intelligence Students with naturalist intelligence are interested in conservation and recycling, enjoy gardening, like animals, like to be outside, are interested in the weather and feel a connection to the earth. As a teacher, you can enhance and strengthen your students naturalist intelligence by having them: Attending class outside  Keep a nature journal to record changes or discoveries in natureIllustrate discoveries in natureRead books and articles about nature and the environmentWrite  articles about nature (poems, short stories, news articles)  Giving lessons on weather and naturePerforming skits about nature and cyclesConduct research on local foliage Students who have naturalist intelligence may take informed action, as suggested in the Social Studies Standards, in order to preserve the environment. They may write letters, petition their local politicians, or work with others to create green spaces in their communities. Gardner suggests bringing what he calls the summer culture into the rest of the year and into the learning environment. Send students outside, take them on short hikes, teach them how to observe and identify plants and animals and help them get back to nature. This is the best way, says Gardner, to increase their natural intelligence.

LA SUITE EAST PLC EXTRACTS FROM THE CHIEF EXECUTIVE'S CIRCULAR Assignment

LA SUITE EAST PLC EXTRACTS FROM THE CHIEF EXECUTIVE'S CIRCULAR - Assignment Example This means that the company uses more in production and other expenses to increase the sales, thus reducing the profit, which undermines the company’s performance. The project being started by the company has not been well planned for, which means that the money being spent on the project may lead to the downfall of the company. While planning for the building to be constructed, the company did not consider that there will be depreciation of the building with time. There is no improvement in the financial performance of the company because the increase in sales has increased the cost, so the project will not be the best idea. The difficulties of the company are tackled in various ways. First the company should consider ways of reducing the cost to raise the profits and minimize losses. The other solution to the company’s poor performance is to plan better for upcoming projects, considering all facts and risks, as well as future plans. The current project should not be carried out since it will lead to very serious

The Life of Oliver Cromwell Research Paper Example | Topics and Well Written Essays - 1000 words

The Life of Oliver Cromwell - Research Paper Example Cromwell became Cambridge’s Member of Parliament, in 1628. However, he did not make any significant development, during his tenure as a member of parliament. This is because his tenure did not last long when Charles I dissolved parliament and ruled alone for 11 years before the Bishops of the Scott forced him to recall parliament due to lack of money (Carlyle & Sanderson 67). Cromwell returned to parliament and served only for three weeks as a member of parliament for Cambridge. This was called â€Å"the short parliament† because it existed for only three weeks. A long-term parliament was elected that same year and Cromwell returned as a member for Cambridge. He was forced to table ridiculous petitions before the house such as that of the release of John Liburne, who was arrested for importing religious tracts from Holland, because he owed his position to the elite, in parliament. Cromwell also linked himself to a religious group, which contained members from both the H ouse of Lords and House of Commons. On behalf of this religious group, he also tabled a motion for the abolition of episcopacy, which was called the â€Å"Root and Branch Bill† (Carlyle & Sanderson 76).The only experience Cromwell had in relation to military matters was the band training. However, he recruited his own cavalry troop and blocked a valuable silver shipment that was meant for the king. This was after his troop gained a lot of recognition and was formally incorporated into the formal army. to form part of the Eastern Association during the winter (Gardiner 8). Cromwell continued to gain a lot of experience by winning a few battles such as the battle of Gainsborough, which made him appointed as the governor of Ely and colonel of the Eastern Association. He entered the English civil war on the side of the parliamentarians who were nicknamed the â€Å"Old Ironsides† or â€Å"Roundheads† to become one of the principle commanders, in the New Model Army (B ritannica Concise Encyclopedia). Here, he played a significant role in the defeat of the royalist forces at the battle of Marston Moor. Cromwell’s military strategies though he had not undergone through any form of training were exemplary. His ability to train and lead his men and the invention of the close order military formation with his troops riding knee to knee made it more difficult for opponents to penetrate them (Carlyle & Sanderson 46).